In celebration of its 10th year in the United Arab Emirates, Messika held an amazing show. With Valérie Messika pushing the activation button, the entirety of the world’s tallest building was illuminated with a charming video featuring Kendall Jenner, the face of Messika’s 2022 campaign. This exclusive illumination took place in the presence of Ahmed Seddiqi & Sons, the brand’s exclusive local partner, but it wasn’t the only thing being celebrated.
The House also announced the opening of its new flagship boutique within the Grand Atrium of The Dubai Mall in Downtown Dubai, thus marking the arrival of its 3rd boutique in the city, 4th in the UAE and 14th in the Middle East region. Host to the Maison’s signature collections, the contemporary boutique radiates effortless modernity and creativity with a minimalist aesthetic. What makes it even more special is the fact that it’s the only boutique where we find the dedicated Bridal & High Jewelry Room, which immerses clients into the visionary mastery of Messika’s Parisian atelier through a focus on the Maison’s high jewelry creations. In addition, an extraordinary curation of high jewelry pieces was selected especially for the opening, along with exclusive UAE 50 Lucky Move editions developed in collaboration with Ahmed Seddiqi & Sons in tribute to the UAE’s golden jubilee.
