Also known as the first global online destination for modest fashion, The Modist (www.themodist.com) has finally been launched, shipping to over 100 countries and unveiling a selection of over 75 prestigious ready-to-wear and accessories brands such as Marni, Alberta Ferretti, Christopher Kane, Mary Katrantzou and so many more!

Created by CEO and Founder Ghizlan Guenez, The Modist pegs itself as the ultimate destination for women who wish to dress fashionably, albeit modestly. But most importantly, the platform caters to those who have no limits when it comes to dressing stylishly, regardless of their age or culture. Indeed, the modist.com is followed by a respective magazine “The Mod”, which provides seasonal features, styling guidance, moving image segments, behind-the-scenes excerpts and in-depths interviews. The website itself features personal styling as well shopping tips, an in-house studio and a 24/7 personal concierge. It couldn’t possibly get better than this!

“Our mission is to build a strong sense of purpose to empower a woman’s freedom of choice and to acknowledge how similar women across the world are, despite our diverse backgrounds, cultures and lifestyles- a relevant conversation at this time” comments Guenez. “We aim to break down pre-conceived notions while building a community and dialogue that invigorates, informs and celebrates the fashionable, modern, modest woman.”

The Modist boasts offices in London and Dubai and its team includes Chief Operating Officer Lisa Bridgett as well as international business and fashion industry specialists such as Buying and Fashion Director Sasha Sarokin, Creative Director Sally Matthews and PR and Marketing Director Dima Ayad. Quite the dream team, might we add!