Cover Photo Courtesy of Gucci

Amid all the stress, bad news and fear, it’s important to focus on everything that screams positivity; and as usual we’re here to try and help you feel better! So why don’t we direct our attention to one of our dearest Houses who is definitely doing its best to turn our frown upside down. On one hand, Gucci pampered us with its 1955 Horsebit new beauties. On the other hand, it made waves with the initiative to donate 2 million euros to help fight the COVID-19 pandemic. This amount was divided equally between the local Italian Civil Protection Department in partnership with Intesa Sanpaolo, and globally to the COVID-19 Solidarity Response Fund in support of the World Health Organization through a Facebook matching fundraiser.   

But that’s not all, Gucci also put its social media platforms – with over 70 million followers – in the World Health Organization’s hands to give a bigger number of our community the needed information so we can all stay safe. Is there a better way to show solidarity?