As a way to fight violence against women, Yves Saint Laurent Beauty launched a new global program “Abuse is Not Love”. It aims to help eliminate intimate partner violence (IPV) through the support of the prevention programs of the House’s non-profit partners. This initiative also holds bigger goals as YSL Beauty is planning on funding academic researches, training its employees, and educating 2 million people by 2030.      

And both Dua Lipa and Zoë Kravitz – YSL Beauty Ambassadors – declared their support to this project as well, showing great love.