Beauty

Sephora Middle East Debuts Its Gisou Journey

The big day is here! After much anticipation, Gisou reaches the Middle East exclusively through Sephora. Unique thanks to its sustainable bee-sourced ingredients, the honey-infused haircare brand was welcomed at 29 stores across the GCC region in the UAE, Bahrain, Kuwait and Saudi Arabia – 7 months after its Sephora debut in North America.  

It all started in 2015, when Dutch-Persian influencer Negin Mirsalehi received thousands of questions about her shiny, voluminous curls on her platform. That’s when Gisou’s iconic hero product, the Honey Infused Hair Oil, was born.

Inspired by Persian self-care practices, this beauty marvel sparked Negin’s journey and it is fine time to let it spark your days!



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