To help the poorest in Lebanon, Messika launches a new MESSIKA CARE(S) collection and donates 100 euros of every jewelry piece purchased from this line to the CARE France NGO’s branch in this country through the Valérie Messika Foundation.

Amidst the hardships the country has been facing during the past few years, nearly 78% of the population live below the poverty line. From the impact of the Syrian crisis to the deterioration of the financial and economic situation, the explosion of the port of Beirut and COVID, women and children are the most affected among these communities. Therefore, the founder of the French jewelry house highlighted the importance of raising awareness and offering help.

To achieve this goal, Valérie chose her iconic Move motif and its moving diamond to launch this collection, which includes 2 gold and diamond chain bracelets and a gold and diamond cord necklace. These special creations address the younger generation, and with the bracelets available in 2 wrist sizes, they can be worn by mothers and their children alike as a symbol of attachment and family ties.