Jewelry & Watches

Experience Hermès Time

Hermès let its imagination run wilder than ever and creates a space that gives you the opportunity to experience time in a very special way.

Yes, one click allows you to lose yourself in Hermès time. Depending on where you are and what time of the day it is, a different experience awaits you. From Tokyo to Hong Kong, London, Los Angeles, Honolulu and Lisbon, the French house immerses you in a digital journey like no other.

Many artists took part in this challenge, with director and filmmaker Tao Tajima transforming our daily life’s landscapes through lighting effects in Tokyo, visionary video artist Phoebe Cheng getting inspired by the heart of her animated city, Hong Kong, set designer and art director Rachel Thomas using her unique skills to create unexpected stories in London, video director Ari Fararooy reinterpreting places in a surrealist manner by juxtaposing elements of real life with visual effects in Los Angeles, experimental animation specialist Lucy Dyson taking us in a fascinating journey to a fantasy world in Honolulu and finally, director, illustrator, editor and animator Jeronimo Rocha expressing his taste for visual narrative by sharing with us all the energy of Lisbon city.

Care to experience time à la Hermès? Visit

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A New Story with Bvlgari’s Serpenti Viper Novelties

Check out Bvlgari’s Serpenti Viper novelties here.

Spring is the season of renewal and Bvlgari definitely knows a thing or two about this. So, the Italian high jewelry house unveils new Serpenti Viper marvels – adding charm and mystery to this iconic collection.

These novelties take snake scales, which constitute a cornerstone in the design and aesthetic of this line, to new levels through 3 bracelets crafted from 18-carat pink gold and colorful touches that recall the multi-colored skin of the snake. From the rich green of malachite to the fiery red of carnelian and the elegant black of onyx, you will get to explore its sources of inspiration that never cease to impress us.

Under the title of “Little Secrets of Seduction”, Bvlgari launches a new digital campaign that depicts the powerful and elegant personality of the Viper woman as it unfolds her irresistible charm. And for this campaign, the Roman jewelry house taps Nadine Nassib Njeim as 2019’s face of Serpenti Viper in the Middle East. The Lebanese actress embodies the spirit of the iconic collection through her outstanding beauty and her captivating charm.

In a series of short films, Bvlgari accompanies Nadine Njeim to different locations in order to capture the character of the Serpenti Viper woman. Her journey starts when she wakes up and turns off the alarm then starts preparing herself and wearing her jewelry as a true Bvlgari woman does. It continues with her passing through the hotel corridor, where she drops her necklace and a handsome man catches it and gets charmed by her elegance. As she sits in an Italian café and waits for her coffee, she realizes that her necklace has disappeared. Soon enough, the waiter comes and brings her the coffee along with the pendant. A bright smile illuminates her face when she discovers that the handsome man gave her back the pendant, predicting the start of a treasured love story. A true Bvlgari fairytale…

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A Ramadan Journey with Bvlgari and Aseel Omran

Bvlgari’s world of accessories is a click away…

On a beautiful and blessed Ramadan day in Old Jeddah, she woke up to a day filled with professional and familial duties. However, she has always taken those as an opportunity to prove herself and realize her dreams. As an energetic woman who’s always on the go, she never fails to embrace life with joy and positivity and that definitely shows from the elegance of her style. She’s contemporary yet always truthful to her origins and authenticity, bold yet never fails to show off that beautiful shyness, cosmopolitan yet proud of her past and heritage.

No one is better than Aseel Omran to embody this woman filled with contradictions that make her personality nothing less than complete. An artist and social media influencer in her own right, she takes us on a journey to the streets of Old Jeddah while highlighting the importance of the integration between the past and the present. In fact, that’s her way in boldly striving for a better future while having that respect and nostalgic feeling for the past.

Celebrating this blessed month, she leaves her house accompanied by her bag from Bvlgari’s Ramadan capsule collection that was exclusively dedicated to the Middle East region and starts her journey. She completes her elegant look with this beauty that brings together emerald green and a brownish red hue and never fails to take her from day to night in a unique style.

And if you think that this journey with Bvlgari has come to an end, you’re absolutely wrong. This journey is not all about the historic Jeddah, but also about its contemporary side. In a second video, join us as we accompany Aseel during her visit to an exhibition entitled ATHR. Diving in the contemporary art world, she highlights the importance of the present and all it offers us while she carries this versatile Bvlgari bag from the Middle East-exclusive Ramadan Capsule collection.

After all, what more could we expect from Bvlgari and Aseel Omran coming together than the perfect combination of authenticity, audacity and fashionable style?

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Dior’s Grand Bal Couture Timepiece, a Marvel in the Making

Creating a timepiece is far from being an easy task, and Dior knows a thing or two about this. In fact, this house that has made history in fashion understands the power of creating the perfect watch for its woman!

We are all familiar with Dior’s Grand Bal watches, but today this historical French house takes its creativity a step further and presents a timepiece with a couture feel that is reminiscent of its heritage and values. Like a haute couture dress, Dior’s Grand Bal Couture timepiece is meticulously designed to make your heart skip a beat. From choosing the colors of the dials and picking the straps that highlight the latter’s beauty in the best possible way, to ensuring the watch is finished to perfection, the making of a flawless Dior Grand Bal Couture is a marvelous process.

So, if you’re a watch enthusiast and would like to get immersed in this wonderful world that Dior has created for us, this video will allow you to do so and in the most magical of ways!

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Defy Conventions with Bvlgari’s B.zero1

With 2019 marking the twentieth anniversary of an icon, none of us expect less than a true celebration that makes this year more exciting than ever. In fact, Bvlgari’s B.zero1 has become more than an icon; it has defied all conventions and broken all the rules to become icon of the icons.

True to the house’s spirit and values, this collection witnessed collaborations with two great creative minds, sculptor Anish Kapoor and late architect Zaha Hadid – which made it all the more coveted. With more than 2,000,000 rings sold worldwide, Bvlgari redefined the concept of mixing boldness with timelessness. And on this special occasion, the Roman jewelry house is reissuing the original and the boldest of them all, the iconic 5-band ring – available in four versions engraved with “XX Anniversary” on their internal ferrule making them true collector’s items.

Since the anniversary of an icon calls for more than this, Bvlgari also celebrates this occasion with a collection that uses the Tubogas method. In this new design, the long, thin strips are wrapped and interlocked without any soldering, and then capped at the tops and bottom with flat rings emblazoned with the BVLGARI BVLGARI logo. The latter also takes part in the design of the new B.zero1 bangles, which underwent a makeover that made their wearability lighter than ever.

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When Dior Adds Sparkle to a Breezy Morning

On a breezy morning, as the sun lets its golden rays touch her skin, she decides to get dressed and visit her favorite place to enjoy a cup of tea. She has always been the kind of woman to whom fashion and jewelry are essential, and that morning was her chance to shine and highlight her sense of style. What would take her outfit to the next level, might you wonder? In fact, it didn’t take her so much time to realize that her Dior jewelry pieces are coming to the rescue!

As she sits on that table sipping her tea, she realizes that what she’s doing is too mainstream, so she decides to have some fun… always her way. She kickstarted her day by breaking some rules, so why doesn’t she let her carefree spirit run wild and enjoy her time? As all these ideas rush through her mind, she finds herself dancing, playing with cards and embracing liberty. After all, for what is a morning – and a Dior jewelry piece or two – if not to make you feel better in your own skin?

Director of Production: Vladimir Zelenskiy, The Factory Production Studio
Director: Elena Lukyanchuk
Makeup and Hair: Melanie Mayer
Model: Kinga from MMG
Location: Tania’s Tea House

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Alma Jodorowsky, CHANEL’s New Camélia Star

For CHANEL, the Camélia is not just a flower. With time, it has grown to become an emblem of elegance and a part of the person who wears it. So, what if the camellia we’re talking about is a jewelry piece? Well, needless to say, it calls for a unique woman who stands out by her bold spirit and this woman is Alma Jodorowsky.

This year, the French actress, model and singer reveals her true character and audacity in a series of mini videos, wearing the new pieces of CHANEL’s Camélia collection, Pétales de Camélia. Looking bolder than ever, she teaches us that this flower is as bold as the woman who wears it is.  CHANEL’s Camélia is not a flower, but a mysterious treasure that keeps amazing us day after day, whether through fine or high jewelry pieces.

As the Camélia is also the star of CHANEL’s high jewelry collection for this season entitled “1.5 1 Camélia. 5 Allures”, get ready to know more about these exquisite pieces.

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