For its Summer 2021 campaign, Bvlgari chose Rome, its all-time creative epicenter for its endless hopeful, joyful and warm vibes. All this sets the mood for the bright season to come in a unique way, inviting us to live a summer full of new and bold dreams.

This campaign will take over around 1000 of Bvlgari’s boutique windows worldwide, each of which will bring to its audience the charming Roman sky with its lovely colors before the sun goes down. Developed in collaboration with the Comunità di San Patrignano, an Italian recovery community supporting young people, the windows will display jewels, watches, leather goods and accessories from the latest must-haves of Bulgari’s most iconic collections for us to revel in their beauty.