A New Beachy Dior Concept Store

All Photos Are Courtesy of Mohamed Somji

With a design that you definitely haven’t seen anything like, Dior is ready to welcome you in its new concept store on Dubai's Jumeirah beach, at Nammos in the Four Seasons Hotel. It consists of two circular modules crafted from natural materials, like clay, sand and raw fibers, with a unique 3D printing system produced by WASP. The Italian manufacturer really pushed the boundaries of savoir-faire, as it created for the first time a habitable structure in never-before-seen proportions.

Between the charming architectural interplay, the iconic Cannage motif decorating the walls of the splendid boutique, Maria Grazia Chiuri's creations on display in acidic hues on the inside along with Dior Maison essentials adorned with Toile de Jouy, and the dreamy set up on the beach, fortune is certainly smiling on us!

Share article