A Closer Look at CHANEL’s Métiers d’Art 2020/21 Collection Campaign

All Photos Are Courtesy of Juergen Teller

Looking at the campaign of CHANEL’s Métiers d’art 2020/21 “Le Château des Dames” collection, we instantly notice how it celebrates women, details and sophistication ever-so-perfectly. Bringing back the amazing show we witnessed in early December 2020, Virginie Viard continues to amaze with her limitless imagination. And with the beautiful actress and CHANEL ambassador Kristen Stewart embodying the campaign’s spirit and evoking the silhouette of the women who lived in the Château de Chenonceau, all the pieces came together to shed the light on the collection’s marvels. In fact, none of this would’ve been possible without the man behind the lens, the talented photographer Juergen Teller, who expressed the modernity of the collection exactly as it was imagined by the Artistic Director of CHANEL’s Fashion collections.   

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