Beauty

A Beauty Game with CHANEL’s Rouge Coco Flash

When it comes to beauty, CHANEL is definitely a code-breaker! This season, and just in time for summer, the French house treated us to a lipstick that has everything a woman could ask for. Ladies, please welcome the all-new “Rouge Coco Flash” to the beauty scene, and get ready to make it your all-time companion.

Ok, so let’s tell you a bit about this new beauty wonder. What’s usually on the list that makes a lipstick a woman’s favorite? Yes, the 3 golden characteristics which are color, shine and intensity, and luckily for us, this one is A-Okay! While our model playfully applies it on her pout and tries out stunning colors from this rich collection, you can instantly realize how comfortable it seems and in a single stroke, she turns her lips into a source of shine and light.

In fact, CHANEL certainly knows what her woman needs and never fails to deliver. For this summer, colors of high intensity and shine are in, as women celebrate the hot season in the most glamorous of ways.

Products:

- Rouge Coco Flash in Désir
- Rouge Coco Flash in Attitude
- Rouge Coco Flash in Chicness
- Rouge Coco Flash in Enthusiasm
- Rouge Coco Flash in Fire
- Rouge Coco Flash in Ultime

Director of Production: Vladimir Zelenskiy, The Factory Production Studio

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A New Story with Bvlgari’s Serpenti Viper Novelties

Check out Bvlgari’s Serpenti Viper novelties here.

Spring is the season of renewal and Bvlgari definitely knows a thing or two about this. So, the Italian high jewelry house unveils new Serpenti Viper marvels – adding charm and mystery to this iconic collection.

These novelties take snake scales, which constitute a cornerstone in the design and aesthetic of this line, to new levels through 3 bracelets crafted from 18-carat pink gold and colorful touches that recall the multi-colored skin of the snake. From the rich green of malachite to the fiery red of carnelian and the elegant black of onyx, you will get to explore its sources of inspiration that never cease to impress us.

Under the title of “Little Secrets of Seduction”, Bvlgari launches a new digital campaign that depicts the powerful and elegant personality of the Viper woman as it unfolds her irresistible charm. And for this campaign, the Roman jewelry house taps Nadine Nassib Njeim as 2019’s face of Serpenti Viper in the Middle East. The Lebanese actress embodies the spirit of the iconic collection through her outstanding beauty and her captivating charm.

In a series of short films, Bvlgari accompanies Nadine Njeim to different locations in order to capture the character of the Serpenti Viper woman. Her journey starts when she wakes up and turns off the alarm then starts preparing herself and wearing her jewelry as a true Bvlgari woman does. It continues with her passing through the hotel corridor, where she drops her necklace and a handsome man catches it and gets charmed by her elegance. As she sits in an Italian café and waits for her coffee, she realizes that her necklace has disappeared. Soon enough, the waiter comes and brings her the coffee along with the pendant. A bright smile illuminates her face when she discovers that the handsome man gave her back the pendant, predicting the start of a treasured love story. A true Bvlgari fairytale…

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A Ramadan Journey with Bvlgari and Aseel Omran

Bvlgari’s world of accessories is a click away…

On a beautiful and blessed Ramadan day in Old Jeddah, she woke up to a day filled with professional and familial duties. However, she has always taken those as an opportunity to prove herself and realize her dreams. As an energetic woman who’s always on the go, she never fails to embrace life with joy and positivity and that definitely shows from the elegance of her style. She’s contemporary yet always truthful to her origins and authenticity, bold yet never fails to show off that beautiful shyness, cosmopolitan yet proud of her past and heritage.

No one is better than Aseel Omran to embody this woman filled with contradictions that make her personality nothing less than complete. An artist and social media influencer in her own right, she takes us on a journey to the streets of Old Jeddah while highlighting the importance of the integration between the past and the present. In fact, that’s her way in boldly striving for a better future while having that respect and nostalgic feeling for the past.

Celebrating this blessed month, she leaves her house accompanied by her bag from Bvlgari’s Ramadan capsule collection that was exclusively dedicated to the Middle East region and starts her journey. She completes her elegant look with this beauty that brings together emerald green and a brownish red hue and never fails to take her from day to night in a unique style.

And if you think that this journey with Bvlgari has come to an end, you’re absolutely wrong. This journey is not all about the historic Jeddah, but also about its contemporary side. In a second video, join us as we accompany Aseel during her visit to an exhibition entitled ATHR. Diving in the contemporary art world, she highlights the importance of the present and all it offers us while she carries this versatile Bvlgari bag from the Middle East-exclusive Ramadan Capsule collection.

After all, what more could we expect from Bvlgari and Aseel Omran coming together than the perfect combination of authenticity, audacity and fashionable style?

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Thierry Wasser Recreates Guerlain’s Cuir Intense in Words

No one can depict the spirit and character of a fragrance better than the creative mind behind it, and for Guerlain’s latest fragrance “Cuir Intense”, the captivating scent comes alive again through the words of its creator, master perfumer Thierry Wasser. Luckily for us, Azyaamode got the chance to sit with this skillful perfumer and unfold the mystery of this new beauty marvel.

How can leather become a scent, might you ask? In fact, Thierry Wasser unveils the secret of “fragrancing” leather. On another note, he also talks about a few more topics such as the “Absolus d’Orient” collection in general, the first leather notes created in the beauty industry, the influence of a certain region on a fragrance, as well as the Middle East’s role in the perfume world.

Dive more into Guerlain and Thierry Wasser’s world by watching this video!

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Backstage with Peter Philips - A Look Into Dior’s Spring-Summer 2019 Haute Couture Beauty Look 

We still can’t get over the charm that Dior brought to Dubai with its Spring-Summer 2019 Haute Couture show. Besides the beautiful runway show, the action backstage was amazing. As the models were getting prepared for their runway appearance, Azyaamode got the chance to have a little chitchat with Image and Creative Director of Dior Makeup, the one and only Peter Philips.

In fact, this video captures the essence of the creative mind’s vision for the show’s beauty look. In these few minutes, Peter Philips talks details - from the way this catwalk makeup look was created, to the inspiration behind it, how this look be altered to fit a modern woman’s beauty needs and the way he works with Maria Grazia Chiuri in order to come up with a beauty look for a runway show. And if you think that the entire video is about the show’s makeup look, you’re absolutely wrong, as he also talks about the Middle Eastern woman’s beauty, as well as his list of must-have Dior Makeup products. 

 

Article Written by Mirella Haddad

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When Dior Adds Sparkle to a Breezy Morning

On a breezy morning, as the sun lets its golden rays touch her skin, she decides to get dressed and visit her favorite place to enjoy a cup of tea. She has always been the kind of woman to whom fashion and jewelry are essential, and that morning was her chance to shine and highlight her sense of style. What would take her outfit to the next level, might you wonder? In fact, it didn’t take her so much time to realize that her Dior jewelry pieces are coming to the rescue!

As she sits on that table sipping her tea, she realizes that what she’s doing is too mainstream, so she decides to have some fun… always her way. She kickstarted her day by breaking some rules, so why doesn’t she let her carefree spirit run wild and enjoy her time? As all these ideas rush through her mind, she finds herself dancing, playing with cards and embracing liberty. After all, for what is a morning – and a Dior jewelry piece or two – if not to make you feel better in your own skin?

Director of Production: Vladimir Zelenskiy, The Factory Production Studio
Director: Elena Lukyanchuk
Makeup and Hair: Melanie Mayer
Model: Kinga from MMG
Location: Tania’s Tea House

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Sea, Sand and CHANEL

Wind in her hair, passion in her eyes and fashion in her soul; there she was, all dolled up in CHANEL and shining her way through the shore in pieces of the House’s Cruise 2018-2019 collection. The beach never looked so charming!

A magical stroll down the beachfront brings back the sweet memories of a perfect getaway, as the CHANEL lady revisits the nautical theme in nothing less than grace and breeziness. The perks of wearing Cruise pieces? Being able to wear them on a semi-cruise of course! It’s in this spirit that the woman embodying CHANEL sets foot on a deck, as the moon reflects its twinkle upon the House’s sparkly tweed navy pantsuit. Consider them as the kind of outfits worn to go sailing, or consider them as a holiday-destination kind-of-clothes; at the end of the day, they’re simply a more aesthetical way to liberate a woman’s body from all strings. In the fashion world, that means oversized tweed jackets in creamy tones, ladylike floaty dresses, French berets, quilted chain bags and nautical-inspired bracelets.

Call it care-free or call it a modernized version of tweed-meets-athleisure, we call it an invitation to a night sur La Mer with none other than CHANEL.

Location: La mer
Videography: Tiago Dias
Make up: Toni Malt for CHANEL
Hair: Bianca
MMG Model: Amelia
MMG Fashion: CHANEL

 

Cindy Menassa

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